Free: Leaders Under Fire: The CEO’s Survival Guide to Navigating Corporate Crisis

Leaders Under Fire: The CEO's Survival Guide to Navigating Corporate Crisis
What do you do when the Mayor is on line one, and CNN is on line two? If you’re a ‘Leader Under Fire,’ speed kills careers.

Managing a PR crisis is ALL about speed. If you’re not controlling your message by lunchtime, you’ll be convicted before dinner.

The old school way to fix this was something called a “crisis communication plan.” A traditional plan is a great way to waste money. Follow along and learn a better way.

We’ll introduce you to two fictional CEO’s – Bill and Raj – who handle their crisis in very different ways. You can follow their story throughout the book, and learn a lot of the same lessons Bill and Raj learn the hard way. Free¬†on Kindle.
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Disclaimer: The price of Leaders Under Fire: The CEO’s Survival Guide to Navigating Corporate Crisis was accurate when this post was published on February 17th, 2020. However, Amazon can and does change Kindle book prices frequently and without notice. Always look closely at the price of an ebook on Amazon before clicking that yellow button. If you purchased a Kindle book by accident, it's simple to return, just follow the return instructions here.

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